This Blog!!

It is remarkable how this blogging website served in communicating information and ideas back and forth between the participants of this class. I think the functionality here is pretty obvious and what the blog can do for you as far as communication is clearly outstanding.

Editing the overall look and feel of the blog is easy, quick and efficient. Also, the fact that it connects every post you make to the RSS of the people who are following you is an example of the powerful outreach blogs could potentially grant users and businesses.

I like blogging…blogging is fun. I wish more and more classes could be delivered using a similar approach.

BGSU Wiki

Can anyone help me out?

I joined http://mckpractice.bgsu.wikispaces.net/Marketing-IT+Wiki+Home+Page and created a page for this class but, I cannot write anything in there!

page name: MBA6800

RSS

Google reader offer tremendous amount of options. Personally, I like two features the most:

1. The fact that I went to each one of my fellow classmates’ blogs and followed his/her blog makes all of their posts show up in my RSS. I do not need to visit every blog; I can just click on a person’s name in the left side menu under subscriptions and see all of their posts.

2. RSS is connected to my Gmail. Based on the nature of the emails I receive, I have list of recommended items in the left menu in RSS. Although I don’t see myself checking all of them, I tried couple of the recommended site or blogs and they were really of interest.

Overall, my experience was great. I see an educational purpose in RSS if utilized properly.

Self Explanatory

StumbleUpon

To me, this website is almost like Delicios.com on steroids. The basic idea is identical (pages of interest) but, StumbleUpon extends the Stumbler's options and functionality to perform that basic idea.

For instance, StumbleUpon has more options available as far as searching for topics of interest along with video features. Also, StumbleUpon grant the users a browser menu to increase their capabilities. Other than that, the sharing with and inviting others (friends) follows the same concept as Delicious.

Personally, Delicios is simpler and I prefer to use it instead of StumbleUpon.

DIGG

I dug into few of the articles and links available on digg.com and I actually find the website to be quite interesting. A lot of voting and sharing going on to assure that users receive the most popular stories according to their domain of interest. Although many of the topics are missing subtopics (science should have more than just environment, space and general science), I think the website has a lot to offer.

I do not see myself using this everyday due to the fact that it could be a bit time consuming to dig around especially given the huge amount of resources available. However, I will definitely check it out every now and then.

Delicious

This is something that I will probably use daily. Although the basic functionality of the site could be performed in a browser, I think http://delicious.com/bashirBGSU makes it more organized. Having an online library of personal bookmarks is very handy for those who spend a lot of time browsing the internet. Only three steps to create a new bookmark, two clicks to save a link that you might like and the ability to tag your links makes http://delicious.com interesting and practical.

Promotional Campaign

1. Audience:
Mainly I am targeting the BGSU students given that they represent the blood stream for any local business. Also, those from the local community who have Facebook accounts are included in the audience. South Side 6 brings convenience and ethnic food to the audience along with excellent and friendly customer service. South Side 6 is the right store for every party, event and any social occasion one can think of due to the variety of products and services available in one place.

2. Goal of the Campaign:
· To provide more advertisement for the store and give it presence on Facebook.
· To extend the marketing efforts beyond the BG news and other local news papers to web 2.0 environments.
· To make up for the fact that the store website is not up to date.

3. Initial Design:
· http://www.facebook.com/#!/pages/Bowling-Green-OH/South-Side-6/124645974234403
· Linked to Twitter under my name given the fact I got permission from the owner to run the campaign http://twitter.com/bashirhandous

4. Success Measurement Process:
· Number of Fans
· Number of comments
· Number of visits (provided weekly by Facebook)
· Comparison of weekly reports (provided by Facebook)